Why People Don’t Care About Global Warming

That’s the title of a very intelligent op-ed discussing how the environmental movement’s apocalyptic outlook damages its credibility with the average consumer. They also mention new advocacy for a more optimistic and progressive mind-set.

I would be absolutely in favor of that. There’s something quite masochistic and self-hating about how certain environmentalists look at the world. Most especially repugnant to me is their refusal to acknowledge mankind’s capability to solve problems as well as cause them. Thankfully, it appears some environmentalists are embracing approaches which focus on innovation and technology development.

The op-ed author also gets points for mentioning an insightful monograph entitled "The Death of Environmentalism" by Ted Nordhaus and Michael Shellenberger. Their new book “Break Through” is at the top of my Christmas list.